Halfgram
A place to share your emotions for authentic connections
Download Halfgram from App store and use it to share stories!
TIME
2023-2024
My Role
Product Designer
TOOLS
Figma
My Impact
Research, identify, design and ship ‘Voice Story’ leading to 15% increase in user retention rate, 25% increase in Daily Active Users
Halfgram is all about genuine, text-based stories and insights. Mission and values can be learned here.
Here, every scroll shows you unfiltered, real-life experiences. Join us on Halfgram, where reality takes the front seat.
DESIGN bACKGROUND
Design Challenge
DESIGN bACKGROUND
User Needs
DESIGN bACKGROUND
Business Needs
DESIGN bACKGROUND
Design Objectives
Ensure a Secure
Environment for Sharing
Foster User Engagement
DESIGN OUTCOME
Hi-Fi Interface Design
DESIGN DEVELOPMENT
Iteration Sample
GET IN TOUCH
Contact me if you are interested to understand more how this project is developed!